Here some of the nice things our clients have said about us. This is our favorite page...
"Reena, I am very fortunate to have found you. You guide in a brilliant, seemingly effortless manner, and with respect for everything about the process. Thank you!"
Michael Newberry
Artist & Painter, Santa Monica, CA
"We hired Reena as a product management consultant for TwinSpiresTV. We were looking for an experienced high-impact self-starter who could write PRDs, research technology and service providers, negotiate terms and conditions, and work closely with engineering as well as marketing. Reena came through with flying colors. We will bring her back for additional projects."
Rohit Thukral
President, TwinSpires.com & EVP Technology, Churchill Downs
"Reena brings excellent business skills, a sharp mind, great writing skills to the projects that she works on. I have always been impressed by her ability to deliver projects on time, and on the most recent project, her work and recommendations brought us fantastic business insights. I look forward to my team implementing her recommendations, and moving the needle of the Keynote business. What are you waiting for? Hire her already!"
Vik Chaudhary
VP Product Management and Corporate Development
Keynote Systems, Inc.
"Reena led the development of the website strategy and then helped us select a web design firm for one of our consumer product clients. Her counsel provided the objective perspective we needed to make an informed decision. All aspects of the assignment were performed to the highest level of professionalism. We will hire her again."
James Hipkin
Senior Vice President, Interactive & Direct Marketing
"I give Reena my highest recommendation. Reena is a top-notch, seasoned product strategy and marketing professional.
She gets the job done quickly with exceptional quality. She is able to think strategically, quickly grasp the salient factors that impact the success of products, and plays a key role in forming and executing on product strategy, positioning, marketing, pricing, and empowering sales organizations. She has a deep understanding of the highly dynamic market forces currently at play as software, the Internet, commerce, content, media, interactive advertising and communications collide. I have been able to count on her for insight and execution in all of these areas.
She is a joy to work with, is self-managed, delivers on project commitments quickly, always on time and with great quality."
Dan Nguyen
Vice President, Product Management
"I've been very impressed with Reena's quality of thinking and work. She's smart, analytical and pushes for changes that have the power to make a difference. I'm also impressed by her "backbone" — she is not afraid to push back and is willing to defend the right ideas with a solid combination of data and sound business judgment. I fully recommend her services!"
Eric Weis
(previously) Chief Marketing Officer
Covad Communications
"Sybase is already a leader in a number of key markets, and we are aggressively investing to expand our customer base. We hired Reena Kapoor to sharpen the messaging, positioning and naming of one of our flagship products. The extensive interviews conducted by Reena lent credibility to her recommendations which we are now implementing."
Ann Ruckstuhl
(previously) Vice President, Corporate Marketing
Sybase Inc.
"I am going to use Reena Kapoor's market assessment work as an example of MRD excellence in my next engineering team meeting. Thanks for the great job!"
Tammy Baker
(previously) Vice President of Engineering
Untangle
"We brought Reena in as the product marketing consultant for an important new business unit. I was surprised to see how quickly she came on board and started contributing, despite never having worked in our space. The framework she recommended for a bunch of disparate products was crucial in helping us sort through some tough positioning challenges. Importantly, the go-to-market plans and tools she developed have really helped the initiative move forward. Given her strategic thinking skills and the high quality of execution, I have already recommended Reena to my colleagues inside and outside Openwave. I hope to work with her again someday!"
David Ratner
(previously) Vice President, Product Management
Openwave
"Reena is simply remarkable. In less than a week, Reena had an excellent grasp of our offerings and the strengths and weaknesses of our approach to marketing. Her keen insights, analytical prowess, and comprehensive knowledge of marketing in its broadest sense placed Reena in a uniquely qualified position to make an immediate and positive impact upon our Global Services Marketing organization. Specifically, Reena played a critical leadership role in the launch of VERITAS Business Critical Services at VISION 2005, our customer event. In a period of just 7 weeks, she drove the creation of many product marketing deliverables including sales tools, sales training, customer presentations, collateral and online content. As a result we're off to a great start. Reena exceeded expectations on every front and I strongly recommend her."
Paul Wirks
Product Marketing Program Manager
VERITAS Global Services (now Symantec)
"Reena Kapoor brings the unique combination of great strategic marketing skills and deep software product management experience to the table. At Adchemy, Reena very quickly came on board and took the lead in developing and delivering a critical product management project for us. She delivered above expectations and her work has been crucial in moving us forward - Thanks very much for a job well done. Reena would be an asset to any marketing and product management team. I strongly recommend her."
Murthy Nukala
"Reena has worked on multiple strategic marketing projects for some of our most important technology clients. Each time not only has Reena gone above expectations and delivered an A+ job but the client has also raved about Reena's thought leadership and the value that she has created from almost day one. One client at a leading software company noted that 'in less than a week, Reena had an excellent grasp of the strengths and weaknesses of our approach to marketing...' Another VP of Marketing at a major software company had this to say after sitting through Reena's presentation on recommended changes to marketing and sales strategy 'This thinking and quality of work makes me want to cry with joy...this is exactly the pill we need...' I look forward to continuing to work with Reena in creating value for future clients."
Sridhar Ramanathan
"Many thanks to Reena for devoting pro bono time to our company and delivering and executing on a very effective search engine optimization plan for our website. As a result we have been able to not only attract a targeted, niche set of customers but also have been able to do it in an extremely cost effective way."
Salil Singh
A film production company in SF-Bay area
"Reena played a vital role on critical projects at two of our most important software clients. Her work in analyzing and comparing competitive products and developing recommendations for one of the client's mid-market product portfolio strategy was detailed, thoughtful and very well received by the client. For another leading software company, Reena worked on gathering input and data from an extensive set of stakeholders and developing well-thought out strategies for their entire partnership ecosystem. Both projects received high kudos from our clients. Reena brings analytical smarts and great strategic skills to the table. I highly recommend Reena and her work."
Greg Richards
Managing Director and Principal